The Trendsetting Power of Sorority Women with Katie Bulmer

In this episode of Mad Rush, the host welcomes Katie Bulmer, the witty and insightful host of the Truth for Your Twenties podcast and a keynote speaker at over 70 colleges nationwide. Katie shares her background, including her unexpected journey into the Greek world at Georgia Southern University and how it has shaped her career. She discusses her marketing aha moment involving Comfort Colors brand t-shirts, emphasizing the trendsetting power of sorority women. Katie also talks about empowering young women to use their influence for good, addressing topics like healthy relationships, avoiding dating 'dirt bags', and the life lessons she's learned. The conversation also touches on Katie's podcast, her book, and the significance of authenticity and understanding one's worth. The episode concludes with Katie’s observation of the day, highlighting her experience hosting an exchange student from Germany and how it has broadened her perspective. 00:00 Introduction and Guest Welcome 00:46 Katie's Background and Greek Life Journey 06:04 Sorority Influence and Marketing Insights 07:13 Comfort Colors Phenomenon 13:07 Empowering Young Women 18:00 Reflections on Missed Opportunities 18:36 The Power of Unique Voices 21:08 Introducing the 'Truth For Your Twenties' Podcast 24:28 The Impact of Authenticity 26:41 Dating Advice for Young Women 29:06 The Importance of Character Over Looks 33:47 Hosting an Exchange Student 35:53 Conclusion and Final Thoughts Katie's website: https://katiebulmer.life/ Katie's IG: https://www.instagram.com/katiebulmerlife/ Katie's links: https://katiebulmer.life/links Follow Trisha on IG: @rushwithconfidence Learn more about Trisha's company at: https://itsallgreektome.org Have questions or comments? Send us an email: [email protected] #sororityrush #college #sororityrecruitment #sorority #greeklife #bamarush  Learn more about your ad choices. Visit megaphone.fm/adchoices