
The UGC Marketing Playbook Behind 300M+ Monthly Views
About this episode
Join the App Founders Community:
Nicole Cheung's apps are pulling 300-400 MILLION monthly social views, and her UGC Marketing system is a huge reason why.
In this video, she opens up the entire UGC Marketing Playbook: what she pays, how she finds creators, and how she gets brand-new accounts to actually go viral.
You'll discover:
✅ Her exact base rate + CPM bonus structure ($10-30/post + tiered bonuses)
✅ Where to actually find UGC creators (beyond just posting on UGC platforms)
✅ Why she has creators start on BRAND NEW accounts, not their existing ones
✅ The "warm-up" strategy that trains the algorithm in 3 days
✅ Why you should follow micro accounts, not macro accounts (her Messi example)
🎥 Watch the FULL episode here:
https://youtube.com/live/SdqUZGJM384?feature=share
Grab Nicole's FREE 60-page growth playbook:
Connect with Nicole:
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