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We collectively crossfitters, affiliates, trainers.
You are, crossfitters are the leading force in the world today
in the war on product disease.
70% of the people that die from product disease
around the world.
Medicine has no solution.
You do.
The shortage is in professional trainers.
Not clients.
Challenging successfully, fighting product disease
is you and you alone.
We sit collectively in unique possession
of a elegant solution to the world's most vexing problem.
And I'm going to tell you that the American
beverage association is the enemy.
That's the other side of the whole effort.
Excellence is obvious to everyone.
It's just sad easy.
Now it's been as broad to you in part by the crossfit affiliates.
Good afternoon, morning,
depending on where you are and where you're listening.
To this, hello, everybody.
Welcome to the show.
We got a good one today.
I say that every time because every time it's a good one.
But first off, shout out to James Hobart.
He was just finishing up the crossfit podcast
with Dusty Highland, the first ever level four coach
to go through this new system.
And thank you for the shout out over to the show.
Really appreciate that.
We got a couple things going on for you guys today.
We're going to get into a little bit here
of the touch base on the drama.
Some of the leaks that was happening.
We have a Instagram post that was published by Barbell Spin.
We'll talk about, and then a lot of touch base,
just real briefly on quarter finals.
I know that's going to be beat to death
with all the tips and tricks and opinions on the programming.
But I'm just going to throw my hat in that ring
for a quick little two cents.
And then we're going to get into the main topic of today's show,
which is going to be about the body positivity movement.
And one of the things that I think us as crossfitters,
crossfit coaches, crossfit affiliate owners
should be focused on not only in terms of this recent video
that came out with Julian Michaels in the debate,
but also to just kind of the thoughts, feelings,
and language around the body positivity movement.
And who would actually benefit?
Who would actually benefit?
And Frank, look at you in my comments, buddy.
Aren't you sweet?
I thought you had gone away.
But here you are criticizing this show
before it even starts.
You had no idea what I was even going to talk about.
But yet you seem to have opinions on it.
Frank, surely, look at that picture of you,
buddy, what was going on there?
Is that when you signed up for the military or something,
like 40 years ago,
Shirley Brooks, our partners will lead the battle against
the big shirt slash soda.
Wait, they took sponsorship money from big soda.
Shirley Suza has a plan to remove Brooks,
our partners as the owner, bro, I got mad plans.
But more importantly, I got contribution,
my friend contribution, like actual things
that are helping the affiliates.
Almost 700 of them in the school platform
that I contribute to daily,
not to mention the efforts in the work on this show.
The whole entire network of shows that you see
continuing to contribute to the live streams
of the semi-finals,
continuing to contribute to the good folks
working over at CrossFit HQ.
Continue to push different narratives
around holding Brooks, our partners
in the board responsible for doing the right thing
from the little desk I have here in Livermore.
Unlike you with your half-baked plan
that has fallen apart like a fricking soggy waffle,
my friend, love you, buddy.
All right, so let's go ahead and hit right into it.
Oh, man, it's funny.
I'm sure you'll probably clip this up
because I got the best ideas.
And I forgot better shit than you ever thought of.
So don't get it twisted.
Don't give me all, don't give me all riled up.
Don't rage bait me here.
I'm only four minutes to 10 seconds into the show.
We got to keep professional.
Okay, so let's dive right in here.
We're going to talk about the this post here.
Let me bring it up, share the screen with you guys.
They was posted up by Toby Bucklin.
And basically, long the short of it is here
is they kind of confused.
They kind of accused some people
of maybe knowing some things out ahead of time.
Cheaters, leaks, people getting the information
prior to everybody else.
And it was interesting here
because you could see right at the top,
we got Peter from Coppog's wads name it
or it didn't happen.
You have Carolyn Primo say name the camp slash athlete
who knows the info.
Maybe it helps to track where the leaks are coming from.
And then later on down here,
we see in this comment thread
where essentially mayhem got accused
of knowing the Chad workout from the
what games was that?
The 2025 games was that no 2024 games
and had shown a video of them doing the step-ups
and the similar pyramid setup
that was going to occur at the CrossFit Games.
Now, we also have had the instant of
I believe that was last year's open
where like Dallin and then Jason
and maybe James wasn't part of that.
But like that quarter group that like new
quote unquote like new what the last workout was going to be
but didn't totally know it
but then kind of came prepared
and planned for it.
I will say a couple things here.
Number one, if mayhem was getting direct information
from people in their camp was getting an advantage,
do you think that they would actually
film a video and then post about it?
No, they wouldn't.
Number two, the information in the rumors
that are there getting are probably the same one
that a lot of other camps are getting
because we have the same thing happened
with Hopper Dallin coming into the last workout
of the open last year.
I'm going to accusing either of them are of cheating
at all.
If you have rumored information from credible sources
that this might be the event
or the event is going to play out this way
or be formatted that way as a competitor
and as a coach, it's almost your responsibility
to test that out and to do the workout that way.
Now, why do I say that?
It's because if you have the information
and you think it would be credible,
wouldn't you try it out?
Wouldn't you test it?
Wouldn't you practice it?
Yes, of course you would.
Now, is there some sort of direct line
to those groups for some sort of, I don't know,
hired gun or something?
Probably not, definitely not.
But if you're going to also do it and then post about it,
at that point, you've watched it.
Now, you have the same information
that they had maybe a little bit later in the game
but you still got it so you might as well
test it and try it out.
I don't necessarily think
that anybody has the full information
as we saw what ended up happening
with the last open workout from the other year
where all the movements were kind of said
but the order and how it played out
like nobody truly knew exactly what was going on.
If they did and they ended up practicing it
and doing it well, like, okay,
then you happen to get it right.
But I guarantee you,
especially because we hear a lot of rumors and leaks
and everything else that a lot of that time
that information isn't extremely credible.
So, like, if you're going to receive it
and you think it's probably credible
and you're a coach or you're an athlete,
there's no reason not to do it
and not to try it out.
None.
And if you see it online and you think it's credible,
then you also have the ability to do it.
To vaguely just accuse people of it
as if there's some sort of conspiracy going on
and some camps are getting in the information,
it's almost as stupid as Matt Frazier
thinking that Dave was programming the game
specifically to knock Matt off his throne.
It's just, it's silly.
It's not really, it's not really thought through all the way.
Furthermore,
it is almost going to be nearly impossible
to develop something with multiple people involved
and not have the information leak
in some form or fashion.
Now, I talked about this on one of the,
maybe the update shows and I was like,
if you really wanted to keep that secret,
you have to compartmentalize your information,
have people test certain things
and then only one person
until the exact moment the event needed
to be pulled off and the other people
setting it up logistically needed to know,
you pull together all the information.
Like that is the only way.
And at the end of the day,
it's honestly,
maybe you get some sort of advantage
if you're one of the camps or the athletes
or something like that.
But at this stage of the game,
it doesn't really matter that much.
Now, you could say,
oh, well, there's prize money attached and stuff.
Okay, I'm with you on that.
But then the day you're just kind of checking the boxes
to move through the stage.
That's it.
And I'm honestly surprised we didn't see more leaks happen
coming into this, this year's open.
In fact, like I didn't catch any rumors of any leaks.
Maybe some of you guys did out there
or maybe it's hoping it was a few people
but you can't just make a vague accusation
like that.
Like I think if you have the information
and you're going to post about it
and you're going to do it in a public forum.
Like at that point,
you might as well as pull the trigger
and say exactly what you think
and what happened.
And I think slowly it kind of came out
in the comments there.
I saw the Rich Froning podcast
had posted up a new podcast this morning.
I had not got a chance to listen to it
through yet.
But Scott Vanderslute is back on the panel.
So his spot there has been reinstated.
And maybe they'll kind of address it
or even talk about where the information from Chad
came from in that year
when they had done the step up and over Pyramid style.
So anyways, there you go.
Cross fat, how are you doing?
That's how people justify the moon landing being real.
Oh yeah, that gets too,
too many people are involved
for it to be a conspiracy.
Yes, that I post about it, classic misdirection.
And that's a good point too.
So you post it and you're like,
why would we do this if it wasn't if it wasn't real
or if it was real, whatever the case may be?
Okay, so moving right along here,
the quarter finals.
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There's been a lot of talk about the,
oh, man, my little tab didn't go on the right side
of the box there.
Slip up, dammit, now I'm gonna end up on Jenny's show,
screwing up my show.
The quarterfinals, obviously I've come out,
and a lot of people have different opinions
on it being a test of fitness,
or if the workouts are cool,
or appropriate for this stage of the game.
And here's my thoughts.
I had had this discussion, actually,
with Andrew, with Andrew Hiller,
and one of the things that he said
that I actually didn't take into consideration,
but made perfect sense after he had talked to me about it,
was he was like, yeah, during the regionals times,
you had these workouts that even 10 years, 12 years later,
if you're like, do you remember,
and we start to talk about the workout,
you could instantly recall the workout,
you could recall maybe some of the drama behind the workout,
some stuff like that.
And it's multifaceted as to why that may happen.
Maybe it was because it was redundant for four weeks,
so we were watching each weekend
those regionals play out across the world.
And so that lined up more options for a memorable workout,
because it was just repetitive,
there's also more drama that's occurring
because you're having these athletes
that you could compare to each other,
not necessarily the same heat,
but in different regions, which kind of made that cool.
But more importantly, the workouts just seemed to have more,
I don't know, excitement factor to them, let's say.
There was very specific ones
that you could recall back and be like,
oh, damn, do you remember that one
or the hundreds workout or different things like that?
And it was whether it was memorable
because of the athletes' performance in it,
whether it was memorable just because the workout looked cool.
There were specific things,
and one of the examples that we had talked about
was the legless row climb, the sprint legless row climb,
you had saw it at the games,
it showed back up in regionals the next year,
some like that, Katrin had this catastrophic failure
which kind of changed the trajectory of her career.
We also, you remember when it was like a skill test,
so you had the handstand walk,
we had to go back and forth,
I think that might have been the same year, 2014,
or maybe it was 2015, and then San Briggs,
Raining Champion, doesn't even make it back to the games.
Also, I remember the 64 pull ups
and then what it was like the three or four overhead squats
at 205 or something,
and it was really interesting
because you had like Brent Pekowski
who had constantly just missed going to the games,
just missed going to the games,
and then misses that year as well.
So you have these really cool workouts,
but you also have these really cool stories
that were tied to them, eight overhead squats, thank you.
And somebody else had said something up here too.
Yeah, Kory Leonard, the workouts had a personality.
That's a great way to describe it.
The workouts had some personality,
and they were cool, like you saw him
and you kind of want to doom in your affiliate,
even though you might not have been at that level,
you kind of adjust them down.
And I bring this up here to talk about Jack Farlow's post here.
And I think he's kind of referencing that a little bit
where he's talking about all these different highlights
for him in these specific quarter final workouts, right?
So you have like the One Remast clean,
that's always fun at like a Friday night lifestyle thing
or like in your home gym with the pressure on,
with filming it, you know, counts for a little bit more.
Three Remast, front squat, he taught here about the 50 wall balls
and 50 bar face of bar facing.
50 was a burpee box jump overs.
We had a memorable moment in that when Taylor like blacked out
and fell backwards off the box.
And so I do agree or this one here
where it was like the 185 overhead squats,
I mean, snatches in the burpee box jumps,
like there were some really cool workouts
with some really great personality to them.
Well, to use coy Leonard's phrase there.
And it seems more and more that it is trying
to make it accessible in the affiliate.
They do want more mass participation.
And when you have to include those other things,
or when you think about including those other things,
like you're gonna lose a little bit
of the personality in the workouts with quarter finals.
If I think about the workouts this year that are around,
like they are really easy for me to do in my affiliate.
And I can make a lot of them,
if not actually all of them, class workouts.
As opposed to, and I think this point got brought up
during the CrossFit Games update show,
where like maybe we set page who talked about it,
where it's like if you have one GHD
and maybe you don't have a lot of ropes in your gym
and you got about your quarter final athletes
and you have to go rope climb GHD,
piss the workout with a 20 minute cap,
like it might take you all freaking day
to get a handful of athletes
that qualified through that workout.
So it is kind of like this recalibration of like,
hey, we want to be able to do it in the affiliate.
We want to make the workouts accessible to majority
of the people as far as equipment and stuff goes.
But you lose a little bit of that personality
with the workouts when that happens.
I think this year, as they really knew
that the open was important for quite a few reasons.
They need to have growth with it.
There is this almost feeling of contention
with competing against high rocks
and like that mass participation.
How do we get more people to want to do the open
and stuff like that?
So I think those type of things leaking in
in terms of when it's being programmed
and what's being programmed has definitely played out
and had an effect on this year's programming
not only through the open,
but through the quarter finals.
My personal opinion on it is that for me
as an affiliate owner, it is a little bit nicer
to know that I could do them in the gym
and we could include them in the class workouts
and majority people could get a taste for them.
But I do think as the stage moves on,
it is cool to have these workouts
that you inspire towards like, oh shoot, 185 snatch.
Like I could barely do that for one rep.
Like I got to try to work my way up to be able to do that
for multiple reps here in the workout.
So it's a double-edged sword.
You want more participation.
You want it easier and more accessible to the affiliates.
You're going to lose a little bit of the edge
on the workouts.
Now it'll be interesting to really see the semi-finals
and how that is programmed with the independent
of each semifinal programming for themselves.
Like in my opinion, and I know I'm beating the dead horse here,
is like when you had that five week open
to the regional, to the games,
there was so much continuity between that
and you got to see the evolution of the programming.
I still think you could do a open to quarterfinals
to regionals to the games.
And who knows, maybe in the future,
we'll see that format come back up,
even if they're independently ran to a certain degree,
but heavily involved with CrossFit
in terms of the programming.
Now maybe there was this year with the semi-finals
and we just don't know that at all,
but I really think that if you want this season
to be successful long-term into the future,
having that simplicity in the control and continuity
between the programming from the start to the games
is absolutely crucial.
My opinion on this is I liked when the workouts
were a little bit beefier.
I liked when they had personality.
I liked that regional style one.
I liked the fact that frankly,
I couldn't do some of those workouts.
I think that's what it is.
If you want to compete in CrossFit,
like the level was high and it's only rising.
So there's no real sense to water them down a little bit.
Now I'm not saying these workouts out here are easy
because I will still get crushed in them
by high-level people.
But it was cool when they had a little bit more personality
and you looked at it and you're like, damn,
I don't even think I could do that.
So that is kind of the things.
Quarter finals isn't regional, so it's who's like,
yeah, I know, I get it, I get it.
But it was cool when you got to see
like a pretty big jump from one thing to the other.
We have no handstand walks again,
probably for affiliates to make that easy on them
and other stuff like that.
It's quarter finals for a reason, yeah?
I'm not arguing with you on there.
I'm just giving my opinion, like I get it
and I completely understand why they have it
the way they do.
Just my personal opinion was,
it was cool when they had a little more personality.
Hi, Heidi.
So, okay, so this next portion here,
I want to preface this as we get into it.
I watched the Julia Michaels thing a couple of times
with it was her versus like 20 body positivity advocates.
I think what it was or something like that.
And there was kind of this big like debate
that was going on between them.
In some of the stuff in this episode was,
it was kind of absurd,
but there was definitely a trend amongst every single person
that Julia Michaels talked to.
And I think if you're a coach or you're a affiliate owner,
this was important to watch for a couple of reasons.
Now, I want to start this by saying,
I believe that there is healing happening at CrossFit HQ.
I believe the potential days of the Eric Rosa tech
bros taking over has been lifted.
And I have evidence of this.
I have evidence.
So I want to show you guys something.
If you, by the way, if you aren't subscribed to the quizzes
that CrossFit puts out via email,
I suggest you do it.
I think it's a weekly that they put them out.
There's like three questions
and you go through and you take the quiz
and then it gives you the response back.
I think it's really cool.
I guess it's like, what's up, dude?
General Winston, I really don't like Julia Michaels.
She was super annoying to listen to.
In the debate thing or just in general,
either way, I agree with you.
I just want to know if you watch the debate thing
because I'm going to talk a little bit about how she was.
But she's got this like condescending head tilt
and I'm like, yeah, you're absolutely right.
She is annoying to listen to.
Okay, so here's how I know that CrossFit HQ is healing.
So here's one of the quizzes on here.
And we're going to zoom in specifically
to this question here.
Now, which of the following best describes
CrossFit's definition of fitness?
Fitness is defined by subjective daily feelings
right off the top.
Fitness is described or defined
by subjective daily feelings.
Okay, then the rest of them go to read on just so, you know,
whatever.
So that's A, answer A.
Enter B is fitness is defined
by measurable performance and health metrics.
See, fitness is defined by maximum strength and muscle mass
or D, fitness is defined by separate health
and fitness markers.
You guys could put your answers below
if you want to play along.
But the one thing that I found was interesting
is this here.
Now, if you remember when Eric Rosa came in
and he was going to like fix everything
and he was just as ray of sunshine, he said,
and we haven't heard it in a long time.
So I think it's dead.
And this one here shows me that it's like dead.
No, there's no letters, Ramboler.
I made A, B, C, and D to make it easy
if you put in the correct,
if you guys want to play along and take the quiz.
If you remember, he said that CrossFit is now
the leading platform for performance, health,
and happiness, performance, health, and happiness.
Now, I thought that was ridiculous
because CrossFit, the definition of CrossFit,
the canon, as Greg liked to call it,
was actually defining fitness.
It was defining it in an objectively measurable way,
something that had never been done before
and would hold up to scientific rigor.
And when Rosa came in and was going to help us out
and make it an anti-racist company,
I made that part up, I don't know if he actually said that,
that was clearly the vibe.
He had said happiness.
Now, he had taken this objective measurable rigor
that we have put up to fitness
and he completely shit all over it by saying happiness
because happiness is unmeasurable.
It is a subjective daily feeling.
That is why in the Constitution,
it even says the Constitution,
it says in pursuit of happiness, in pursuit of it
because that is going to be something different
to every single individual
and it is something that is fleeting.
It's here, it's gone, it's here, it's gone.
It's based a lot off mindset,
like you can't, you can't like observe it
and like measure it and repeat it.
It has nothing to do with the actual definition of fitness.
Now, the cool thing is that the correct answer for you guys
is B, fitness is defined by measurable performance
in health metrics, but it's nice to know
that they put this on here as like a complete wrong answer.
And that's how I have concluded that CrossFit HQ
is healing.
Consist to the Constitution, widen your aperture.
I like that you guys remember all my catch phrases.
That's good.
You should constantly be thinking about widening aperture.
Okay, so why is that important?
Well, number one, just to kind of point out,
like in its tongue and cheek here, obviously
that CrossFit HQ is healing because of that quiz
and their thing on there.
But we're going to get into now the Julian Michaels
versus the body positivity activists here.
And it is important because that's what all of these folks,
all is probably too much.
Most of these folks are, where's my screen?
Why isn't it sharing?
What the heck, guys?
Hold on, let's try that again.
They are basically like all caught up in their feelings
and you could tell a majority of their answers.
Okay, so why didn't you tell us the answer?
What the fuck?
It was B, it was B.
It was measurable fitness and health metrics.
Taylor showed us his wide aperture.
Yeah, he did.
Okay, here we go.
First term claim is that obesity is not healthy
and pretending it is puts lives at risk.
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If you want to be the first to beta,
get to the chair in three, two, one.
Hi.
Okay, no one's gonna make any jokes
about them running to the chair
because that would be neat.
So the first claim up there is obesity is not healthy
in pretending it is puts lives at risk.
No duh.
Like, you can't even dispute this claim,
but don't you worry, they are definitely going to.
And we're going to bring up the first person here.
I'm kind of like going to jump around.
Well, I'm going to jump around with this.
So that way, we don't waste too much time
just watching all the in between here.
Let's go to the link.
Why is it doing this to me?
Hold on.
Give it a second.
Okay, now I got it up for you guys.
I tried to time stamp them.
So that way we didn't listen to too much of the in between
and we just dive right into the meat of it here.
So this is the first chick that comes over
with the very first claim here.
Obesity is not healthy in pretending it is puts lives at risk.
Okay.
I'm going to do my best to not use the award
because I find it pretty offensive.
So I'm going to use fat bodies as we talk.
Okay.
Do you understand why people find it harmful
on triggering?
Okay, so right off the bat,
you're already like this whole thing is screwed.
I'm not going to use the award
and I'm going to say fat body because it's triggering to some.
Like imagine being so constantly on the lookout
to be harmed in a victim
that if somebody were to say obesity
in this context,
you can't even be around the word.
You can't even be around the word.
It's just insane.
And like somehow it's going to be fat body would be better
and it's almost like you have this like disassociation from it.
Right?
Like, oh, it's fat body.
It's not necessarily obesity
because obesity ties it to some sort of
clinical condition.
And if it's a clinical condition,
that means that there's something like wrong with me
because if we use that word obesity,
like that's where that comes from.
So by fat body, it's kind of it's taking it back.
It's not that there's something wrong with me.
And as I go through this,
I like, there is no point to kind of shame people with this.
If you recall, like most things,
the body positivity movement started out
by things you couldn't control.
Important word, things you couldn't control
and still trying to have love for yourself.
Meaning God forbid you had some sort of genetic mutation,
like there was some sort of disfigurement
and that's just the way you looked.
It was like supposed to be about don't put shame
on yourself for that or like wish it was different,
like just accept it, that is who you are, move on.
And it's turned into now this like protective mechanism
for people to be able to not take responsibility
and accountability for their actions.
And I'll let this play on here a little bit more.
It overweight and obese is literally just having
too much body fat.
It has nothing to do with the quality of the person.
Yeah, I agree with you on that.
Are we gonna debate the claim?
Yeah, I just wanted to, yeah, I wanted to clarify though,
we're gonna pretend like I'm free and you're my mommy
telling me how to talk.
Wow.
Okay, first off, that's the annoying Julian Michael's voice.
So like, and like this condescending like fake empathetic,
like head tilt and like, oh, are we going to?
Now, the interesting thing there is she did come out hot
because she was like, are you gonna,
are we gonna dispute the claim?
Are you gonna talk to me like you're my mommy?
Right away saying, if anybody gets into,
you're gonna have a debate or you're gonna have a discussion
and they want to control the language that is used
because it might be potentially triggering
to somebody else.
You are no longer gonna be in an actual debate.
It's done.
Like, they don't even have the ability to set that aside
and to have a discussion run for the hills.
There's zero point to that debate.
Now Julian gets here and she kind of gets into around
why having excess body fat is bad for you.
And so you guys can check the rest of that clip out.
So the claim that you're saying is that it is inherently
unhealthy to body.
It's inherently unhealthy to have excess body fat.
Yes, okay.
And I just wanted to leave it there for that.
We're gonna go on to another clip here
because that is the disassociation
to live in a fat body.
As if it was like given to me
and there's nothing I could do about it.
Now there is genetic differences.
There are people that are naturally gonna be bigger
that are gonna store fat,
but we as the coaches and affiliate owners and crossfitters
know that a certain amount of that
maybe even the lion's share of that
is your responsibility because it's directly correlated
with your lifestyle and your daily actions.
If you find somebody who's truly eating whole foods
that support their exercise level
in our moving every single day on majority of the days
and our exercising with high intensity
and I've been doing that consistently,
it's really, really hard to make the claim
that it's just stuck like this.
And this is why Greg says all the time
that the obesity is more of a psychiatric disorder.
Then it is anything else.
And I happen to agree with him on that.
Now we got some more clips from the show here.
We're gonna jump ahead just a little bit.
Let me bring it to the clip.
Okay, boom.
Okay.
So we're still on the same claim here.
This is a different into individual.
And again, I just think that like the honesty
around the conversation is the first step to change.
And the reason why I was saying it's like you go into this
like it mostly being this psychological issue
more than anything else is because if you think about it
in terms or in relationship with drug addiction,
there's a lot of like similarities
that you could see amongst amongst the two things
like justification.
There's a lot of like, they'll make the claim in this.
Like, oh, well, the yo-yo diets are bouncing back and forth
is really unhealthy.
It's actually more unhealthy than just continuing on being obese.
It's like, yeah, you know what the biggest risk
for a drug addict of overdoses right after they get out
of rehab?
Like that is when the majority of the drug addicts
die of a drug overdose.
It's because they wouldn't got clean.
They came out, they had a relapse.
They went to go use the drug the same way they were using it
prior to being clean and then they OD on it.
Their body couldn't handle the tolerance.
So yeah, so what are you supposed to say at that point?
Like, hey, you know, the biggest chance
of you dying to your drug addiction is actually,
it's going to rehab and then coming out of rehab
and doing drugs.
So you know what?
We shouldn't, we shouldn't do rehab at all.
We'll just change the language.
You're not necessarily a drug addict.
You're somebody with a drug body.
Who is that going to help?
It's not.
I grew up with a number of undiagnosed conditions
and even I can think back to like middle school
and I couldn't keep up when the PE teacher would make us
like run laps and I'm like, this is physically aching me
and I didn't understand why and I didn't understand why
because I grew up with a single parent,
undocumented single parent.
We were bound to the medical system
that we had access to.
I've done what I needed to do a number of times
to try to lose weight, but to try, tell me.
I've done, done, I've worked out at the gym.
I've tried to do Pilates.
I even yoga, even yoga hurts me.
Okay, so the exercise causes you pain.
The exercise on the condition.
Okay, no problem.
I'm from with you.
For example, that doesn't make any sense to me.
I don't think that food makes very much sense to me
in my neurodivergent brain.
This is one mechanism.
Okay, so a couple of things in the way
that this woman here is thinking.
So right away, she immediately gets into her undiagnosed
conditions in these problems that she's enduring.
So therefore, she can't lose any weight.
Now, there's one portion, a small portion
of what she said that I actually agree with
to a certain amount.
Now, she said, when I was young
and they would have me do pee, I would just go run laps
and it would hurt me.
I would be hurt or whatever after it.
Now, I honestly think that when we get into pee,
especially from like that middle school level
into high school, that you really do have to change
the way that that's done.
It should all be effort based, not necessarily tied to result.
Now, think about this in terms of your CrossFit class.
If I were to get everybody in here and was like,
hey, guys, we got Fran today.
In order for you to get an A, you have to get it
under five minutes.
If you want a B, it has to be under six minutes.
If you need a C, it's under seven minutes and so on.
The people who needed Fran the most
and needed to stay in the CrossFit class
would get punished because they're not up the par
with the standard and then therefore getting the bad grade.
Now, you are telling them, hey, you suck.
This test showed that you sucked.
And now there's no way for you to get any better.
I think that they should not have gotten rid of pee
in middle school at all.
I think they should reformatted the results
versus the effort because usually the kids
that are going to need it the most are typically discouraged
from it because they're going to be bad at it
and then they get a bad grade with it.
Now, I'm not saying soften it up.
So don't get on me and be like, oh, see there's a sap.
Anyway, no, you're talking about kids here
and it needs to be fostered in a way that they enjoy it,
that they become consistent at it
and they could feel successful, not just based
on the results, but the effort.
Now, with that being said, you could tell that this woman here
uses a lot of these undiagnosed or diagnosed
or neurodivergent or anything like that
as her reasoning for not being able to lose weight.
Even yoga hurts me.
If you would have her get specific about that,
like what hurts, how does it hurt
and then you kind of tie that into,
let's assume she really does have some sort of
like autoimmune disease with that.
You could say, okay, let's not start then
at the top of the pyramid with trying different
metabolic conditioning, gymnastics lately.
Let's go down to the bottom of the pyramid.
Let's just stick to the nutrition aspect of it.
Now, would you agree if she has some sort of
neurodivergent thing or some sort of autoimmune disease
that cleaning up her diet and making sure
that she's eating whole foods
would be beneficial to all of those things in general.
And it's gonna obviously be yes it is.
And then maybe she could get into exercise
assuming that there's actual like a physical condition.
Heidi says maybe try swimming.
Exactly.
You wouldn't even know that.
We didn't even know that.
So I'll let this play out just a tad bit more here
and then we'll go to one of the next things.
But if you watch this,
I think the whole thing's like two hours, hours long,
you will notice that almost all of them start with this.
It's like, hey Matt, your business is failing.
Have you tried to do X, Y and Z?
I'm like, do you realize I have a single parent
who is undocumented and I only have certain access
to healthcare?
And you're gonna blame my business failing on me.
Think about all these things I'm going through.
And that's not to like dismiss that.
Maybe that is the case.
And she had said something like the only
the healthcare that we had access to.
So you would have been diagnosed sooner
and then it's like, it's rough.
It's rough, right?
So here we go, play the rest of this clip.
Stick eating actually helps people who are neurodivergent
and the research supports that because it doesn't have
to make sense to you.
In other words, it's like you eat on these schedules
and you eat these foods and you eat this much
hence the concept right of mechanistic.
I don't like that.
I understand that you don't like it,
but you'll have to decide that you don't like more.
Caring the weight or the mechanistic eating,
because I really could be helpful.
There are other ways for it, but you told me you tried them.
I try to hold a lot.
There's a lot of other things to be concerned about.
I'm also a social worker, I work with youth.
There are a lot of, let's go back to you.
I'm also a social worker, I work with youth.
And it's very interesting how sometimes
you find these like really quote unquote qualified people,
like they'll have all these degrees, they have all this,
they kind of like hide behind them in a certain sense
of like here's why I'm the authority on this subject matter.
But yet, I always look at it as like,
would you take the advice of somebody who has the degrees
in the pieces of paper,
or would you take the advice of somebody
who has walked the path and done it
and you want to be like in whatever that case may be, right?
Like oh, I look at so-and-so who's accomplished this
versus who hasn't and like whose advice
are you most likely to lean towards?
Hey, I'm a financial advisor
and I'll manage your money for you.
Oh, but you're broke and you're in debt.
Yeah, but I'm better with other people's money.
Don't worry about mine.
It's like, okay.
Someone rub Vaseline on Susan's camera while we were looking.
I'm testing out the pepling.
So if it gets all weird,
I'm trying different combinations on here.
So hopefully it stays good.
Okay, so we got a couple more clips here
that I want to play from this.
Now, this one is interesting here.
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The other thing too is, it's pretty interesting
like how some of the people get really emotional
like when they talk about this.
Like you could tell it's like,
I don't know, like you could tell that they're deeply
like identified with this.
And if like, you know, if you brush up against it,
there's like a serious like,
like you're like a personally attacking them through this.
The resolution went to shit.
Hmm, I wonder why.
Suzy, you didn't know what to do.
I'm about shitty.
That's weird.
It actually says I have a 22, 23.
On my upload speed, did it come back at all?
Is it still shitty?
Is it still crappy?
We must push on though.
Was it good at the beginning?
Or was it always crappy?
And now it's coming and going,
ah, it's such a bummer.
It also not only for this show,
but like it's a bummer because I'm just like,
we need this bet blink to work.
No, there are no, there's nobody else in the gym with me.
And it's literally running off its private network
in on the, on the pep link.
Audio is fantastic.
Video started out great,
but now it's a bet.
Okay.
Well, shoot, if I switch the,
if I switch the internet on it,
it's gonna get, it's gonna drop me off.
And then re, bring me back in.
So I don't know, should we risk it?
Yeah, it started great.
And I could see your eyes.
It's not terrible.
Pay your bill.
It's paid, don't worry.
It's just been better.
All right, we're just gonna push on
because if I try to switch it out now
for the normal one that I use,
it's gonna get, it's gonna get,
it's gonna get, it might get weird.
And we're almost done anyways.
Okay, here we go.
So this one here is kind of like what I was talking about
as far as like the emotional piece.
I have people online who are telling you
that the body positivity movement,
or I prefer the body liberation,
body justice, body acceptance, body love,
all the, all the good shit that we like.
Okay.
Actually increases their health.
Then I don't understand your debate.
Like, what are you debating
if the fat people are telling you
it makes their life better?
I'm debating their physical health
and I'm debating the people who claim
that you can be physically healthy at any size.
Okay.
Do you think you can be physically healthy
and mentally unhealthy at the same time?
Of course, but that's not the claim.
Okay, sure.
I think the part where I get stuck,
I am a mental health professional.
I work with people from a body liberation standpoint.
I work with people in all shapes of bodies.
What I know to be true from my experience
is that body positivity, body liberation
helps people take care of themselves.
It's very difficult to understand
why you think somebody is gonna take better care
of a body they hate.
Like, why body positivity would not inspire people
to take better care of their body?
Just sure.
I'm not even kidding.
Okay.
Now, the interesting thing here,
she started off by saying like,
oh, well, wouldn't it be better if they were healthy
because they feel good about themselves?
And that's a very interesting thing
because if, first off, I don't think shaming people
into doing something is really the best way
to do that for majority of the people.
There's a couple of people who might thrive off that.
I would say for the majority of us,
that is not gonna give a positive effect.
There is no real benefit in terms of just shaming somebody.
Education about what is going on and what would happen
if they continue down this path
in terms of their health and their well-being
is different than shaming.
And that's where we see this conflation.
It says if like, if you told the truth about the objective
health metrics defining our fitness in our health,
that somehow that is equivalent to shaming them
as if I'm like making fun of them in the locker room
when I see them change or something.
And that is not the case.
And by saying, oh, well, they're better if we make sure
that everything we say to them is positive,
I don't necessarily think that is the case at all.
You might just be giving them the excuses
that you don't have to do anything change.
And it's okay that you're like that
and to make them mentally feel better.
And then when Julian's like, that's not the claim here.
And I don't think that she tries to switch and say,
oh, well, you think just because you're physically healthy
and mentally healthy, and it's like, no,
that's not the case either.
But the case being is that if you are obese,
there is going to be health risks, tie to it.
And by lying about that or softening it
or changing the language, it doesn't actually do you any good.
And again, either would be constantly shaming this stuff.
Now, the interesting thing about this is she was like,
well, I'm a mental health professional.
And you find that across a lot of these people
where it's like they are professionals at their job
where they're actually helping guide people
through things like this.
And that's a little, to me, that's like a little scary
because I don't know how that's going to necessarily benefit
somebody.
Now again, we're just seeing snippets of this and clips
and maybe it's different in her professional career.
But my Lord, like you just need to be told the objective truth
and you need to deliver that message with kindness.
Not being nice, but being kind.
And that's the important thing.
And the main takeaway for me and why I kind of wanted
to go through this with you guys here was because
we're going to go with one more claim before I jump off
because that is the important role through all of this
is the leading with empathy, leading with kindness
but at the same time being truthful and honest
about the situation that's going on.
And as a affiliate owner is and as coaches,
we definitely need to make sure that we are leading
with empathy and kindness, but not turning into one
of these people that are just affirming bullshit
and not actually helping these people.
They are not kind.
They are nice, but they are not kind
and they are not truthful in some cases as well.
Okay, last little bit from this.
Last little bit for this because one of the next shows
I'm going to be doing here is going to be specifically
like around Coca-Cola, the American beverage association.
Big sugar, if you will, Frank.
He's not here no more because I'm not talking
about Brooke Shire.
Okay, here we go.
The next surrounded claim is that the large food companies
are one of the primary beneficiaries of the body positivity
movement.
All right, if you want to be the next debater, get.
Okay, the large big food companies are the main beneficiaries
of the body positivity movement.
And you guys should know by now that one
of my other catchphrases is who does this
benefit the most?
Who does this benefit the most?
Now I ran some facts here just to kind of break this down
a little bit.
Now Coca-Cola, I'm going to pick on Coca-Cola here
because they're just the behemoth in the space.
And I would like to say that they're 2025.
This is the most recent year, just this last year.
Coca-Cola's advertising expenses were $5.4 billion.
$5.4 billion, think about the influence
that you could have if that was your marketing budget.
It is insane.
And that has grown by 5% from 2024,
which was $5.1 billion, 2023, $5 billion,
2022, $4.3, 2021, $4 billion.
Now, it's estimated as in 2024 that 65% of Coca-Cola's
total media spend was dedicated to digital channels,
which is just nuts.
Now a couple of things I want to point out,
and I'm going to do a show where we're going to go
pretty deep into this.
But they have paid out $120 million,
and this was only from in a five-year period
before the jig was up and they got caught,
essentially funding scientists and project
that promoted energy balance,
the idea that you can just exercise off the soda you drink.
While they pulled back on this due to public backlash,
they spend heavily on sponsoring athletic events,
like the Olympics and the F and FIFA.
Now, why do they do that?
Association.
They want their logo, their product,
up with some of the most athletic people in the world.
And they will pay, as you just heard, billions of dollars
to keep that association.
Now, they've been spending a lot of money on these
low sugar ads and you could think about it
in terms of the tobacco comparison.
Public health advocates often argue that Coca-Cola
uses the same playbook as Big Tobacco spending heavily
to doubt past and uncertainty on science of sugar
and diversion to talk about exercise or recycling
instead of diabetes.
Now, they've also Coca-Cola being they have put a ton
of money into the latest campaigns where they are talking
about the environment.
Now, this is amazing because Coca-Cola is consistently ranked
as the world's number one plastic polluter for years
over years over years.
In 2024, the company reported using approximately
7.95 billion pounds of plastic packaging,
a 4% increase from the previous year.
Now, the reason why I point that out
is not because I'm in favor of paper straws or anything.
It's just because it shows you that whenever they're
making a claim or marketing towards something,
they are doing it because they are trying to get out
ahead of the messaging and they're trying to market it
to make sure that they are the heroes in this.
Well, look how much money Coca-Cola has put back
into environmentalists and into activists
and look how much money they've been putting
into the energy balance system.
All they're doing is they're protecting their bottom line.
And so when you see things like this now,
I went into a little bit about the,
let me find here, the body positivity movement in Coca-Cola
in specific and they have this,
this thing called health washing,
where they actually paid out a ton of body positivity
dieticians and influencers to post content
that encourages food freedom.
The message these posts often suggest
that guilt over eating sugar is more harmful
than the sugar itself.
This benefits Coca-Cola by reducing the stigma
or the friction a consumer might feel
when choosing a soda drink.
They're not claiming anything in those ads or as ads
because technically Coca-Cola isn't paying
those influence for advertisement.
Coca-Cola is paying those influence
because they're supporting what they like
and they wanna keep on supporting the fact
that there needs to be freedom in foods.
You don't need to worry about what you're eating.
You just gotta move more.
You know what, you deserve it.
You've worked hard, you've got a lot going on.
You're neurodivergent.
What's a little bit gonna help.
And so they get away with that
and through the loophole of that
because they don't actually have to,
they're not advertising anything.
They don't actually have to claim that it's an ad.
Coca-Cola is just a good dude helping some people out.
Just a good dude helping some people out.
And so they wanna control the narrative
on things that if the public really found out
about what they were doing behind the curtain,
behind those closed doors,
would he immediately harm that brand?
Almost irrepairably.
Just like it did with tobacco back in the day.
So the next show we're gonna get into,
which is one of my favorite topics
is that the American Beverage Association
and particularly Coca-Cola is the enemy of CrossFit
because it promotes pays for funds, schools, individuals,
papers for the junk science
that gets us into this whole entire mess.
We'll be back on today at 115 with Colton Merns.
Absolutely gonna destroy and nominate the,
the dumbbell hanging squat clean in barbell,
a barbell in a bar muscle up workout.
I hope you guys enjoyed the show.
You don't have to watch all two hours
of the body positivity thing.
We pretty much summed it up right there.
But remember, when, as us as coaches,
as affiliate owners, we lead with empathy, kindness and truth.
Those are objective measurable things.
In our whole entire hope is to affect as many people
as we can to get them on to the right track there.
Also two, $5.4 billion.
That my friends is a lot of freaking money.
Buies a lot of influence.
I'll see you guys next time.
Thank you for listening.
I hope you enjoyed the show.
Put down in the comments if you're watching this
in retrospect your thoughts on it as well.
Thank you guys as always, be good to each other.
We'll see you in a couple of minutes here
when Colton comes on and dominates.
Bye-bye.
We collectively, crossfitters, affiliates, trainers.
You are, crossfitters are the leading force in the world today
in the war on chronic disease.
70% of the people have died from chronic disease
around the world.
Medicine has no solution.
You do.
The shortage is in professional trainers, not clients.
Challenging, successfully, fighting chronic disease
is you and you alone.
We sit collectively in unique possession
of an elegant solution to the world's most vexing problem.
Now I'm gonna tell you that the American Beverage Association
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That's the other side of the whole effort.
Excellence is obvious to everyone.
It's just sad easy.
Now it's been as broad to you in part
by the crossfit affiliates.
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The Sevan Podcast

The Sevan Podcast

The Sevan Podcast