Two Questions to Grow your Business with Jeff Henderson, Part 1-From the Vault

Purpose and profit fuel each other. The more purpose you have in your organization, the more growth you’ll see. In this episode from 2020, Jeff Henderson joins Andy to discuss when an organization gets clear about what it wants to be known for it unlocks the most powerful form of growth: loyal customers, engaged teams, and word-of-mouth advocacy. Compelling purpose wins hearts and creates the kind of brand loyalty that pricing and promotion alone never can.

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