Unlocking the Future: Web3, AI, and Marketing Strategy with Brian Piper - EP 249

In the latest episode of The Yakking Show, we sit down with Brian Piper, the widely acclaimed Director of Content Strategy and Assessment at the University of Rochester in New York. Brian, a renowned author, international keynote speaker, and consultant, delves into the fascinating realms of web3, AI, and marketing strategy. Join us as we explore the cutting-edge technologies shaping our digital landscape and gain insights from Brian's expertise. Prepare to be inspired and empowered by a guest who can explain these complex technologies in terms that are easy to understand. https://www.brianwpiper.com/ 

Books mentioned in the show Epic Content Marketing https://amzn.to/3J8uOdk 

The Most Amazing Marketing Book Ever https://amzn.to/3pQ8C1Z

The Yakking Show is brought to you by Peter Wright & Kathleen Beauvais contact us to be a guest on our show. https://TheYakkingShow.com   [email protected]    [email protected] 

Timeline

01:24                     Organic traffic

04:00                     Strategy first

05:30                     Quantitive and qualitative analysis

06:10                     Brian’s international speaking career

07:57                     Web 3

12:50                     Epic Content Marketing Book

16:00                     The Most Amazing Marketing Book Ever

18:00                     Navigating the academic and business worlds

20:15                     Success Secret – Active Listening

20:47                     Contact Brian

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