Using An Email List to Grow Your Podcast

Email is a crucial part of modern marketing, with over 330 billion emails sent daily, expected to reach 376 billion by 2025. While email marketing strategies have changed, it remains a key player in any marketing strategy. It is the go-to marketing channel for the best online marketers due to its high return on investment. Email marketing outperforms strategies like SEO, PPC, and Content Marketing, making it the most cost-effective way to promote products and communicate with customers.

Today we hear from seasoned email veterans from different viewpoints, purposes, and motivations to share their insights into running a podcast.

In Case You Missed Last Week

We add a new clip from John Lee Dumas who shares what he would do differently. Last week we heard from Joe from Stacking Benjamins and other veterans on launching a pocast. Check it out.

Participants

Ariel Nissenblatt

James Cridland

Jessica Kupferman

Daniel J Lewis

David Hooper

A Newsletter Help Remind Your Listeners About You

Both James and the No Agenda Show see where their newsletter reminds your audience you exist and hopefully supports you.

You Can Use Auto Responders

You can create a series of email called an autoresponder to release at certain time intervals. This "Set it and forget it" can help build your connection with your audience (while you sleep)

Yes, You Can Automate Your Podcast to Email But...

While services Like Mailerlite, Convertkit, Aweber, SendFox, and many others will make it easy to enter your podcast RSS feed, and it will take your episode description and convert it to an email. Aside from James, who works some technical voodoo (he's a programmer), none of the participants used the "RSS to Email" tools. 

They had developed their own format, topics, etc, and wrote them from scratch or copied and pasted their content in an effort to repurpose it.

Additional Email Topics

What NOT to do with your Email List

The benefits of Segmentation

Understanding Pricing

The Importance of Always Delivering Value

What you get from having a newsletter

Mentioned In This Episode

Last Week's Episode on Veteran Podcasting Tips

Join the School of Podcasting Community

Profit From Your Podcast Book

Power of Podcasting Network

Buy Dave a Coffee

Put Dave In Your Pocket

James Cridlands Radio Newsletter

How James Creates Podnews

My Podcast Reviews

Rumble Studio

Podcasting Deals

Newsletter Services

Convertkit

Mailerlite

Send Fox (lifetime payment)

Email Octopus

Mailchimp

Awber

Curated

Ghost

Substack

Medium

Activate Campaign

Ready To Start Your Podcast?

Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.

Use the coupon code schoolofpodcasting.com/listener to save 20%

QUESTION OF THE MONTH

This month's question comes from Louis Goodman of the Love Thy Lawyer Podcast, who wants to know if you are listening to any podcasts via Paid subscription. If so, what so and why. If not, please provide any insights. As always, be sure to mention your show, a little bit about it, and your website address. 

Leave Your Answer at  www.schoolofpodcasting.com/question

I need your answers by 3/24/23

 Where I Will Be?

I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where