When You Buy a Glorified Job, Not a Business

Tato Corcoran packed a lifetime of learning (and tears) into 18 months when she left tech & bought a tiny manufacturer.

Topics in Tato’s interview:

• Connecting with sellers through direct mail
• Her “Say yes and figure it out later” approach
• Difficulty in hiring unskilled labor
• How she solved her labor issue
• Being a single woman in a male industry
• Learning Spanish to communicate with her employees
• Hemorrhaging money the first 8 months
• Raising prices 40% without losing customers
• The difference between good growth and bad growth
• Doubling top line revenue

References and how to contact Tato:

• Linkedin
• [email protected]
• The direct mail piece Tato used to reach business owners

Download the New CEO’s Guide to Human Resources from Aspen HR:

• From this page or contact [email protected]

Work with an SBA loan team focused exclusively on helping entrepreneurs buy businesses:

• Pioneer Capital Advisory

Learn more about Walker Deibel's done-with-you buy-side advisory:

• The Acquisition Lab

Connect with Acquiring Minds:

• See past + future interviews on the YouTube channel
• Connect with host Will Smith on LinkedIn
• Follow Will on Twitter