Why Health is a Business Strategy with Brian Parana

Brian Parana, founder of The Call to Rise, who helps high-performing professionals aged 35 to 55 reclaim their health, boost their energy, and build lasting confidence through science-backed fitness and nutrition systems.

Through his one-on-one coaching, group programs, and tailored performance strategies, Brian guides busy executives, entrepreneurs, and leaders to create sustainable habits that fit seamlessly into their demanding careers and family lives.

Now, Brian’s journey from coaching everyday professionals to guiding elite athletes to CrossFit World Championships and the Olympic Games, demonstrates how the right systems can transform both performance and identity.

And while balancing life as a father of four with speaking engagements and a thriving coaching business, he continues to show that health is not a sacrifice to success - it is the strategy for it.

Here’s where to find more:

www.brianparana.com

www.thecalltorise.com

https://instagram.com/coachbrianparana

https://www.facebook.com/coachbrianparana

https://www.tiktok.com/@coachbrianparana

https://www.linkedin.com/in/coachbrianparana

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Welcome to The Unforget Yourself Show where we use the power of woo and the proof of science to help you identify your blind spots, and get over your own bullshit so that you can do the fucking thing you ACTUALLY want to do!

We’re Mark and Katie, the founders of Unforget Yourself and the creators of the Unforget Yourself System and on this podcast, we’re here to share REAL conversations about what goes on inside the heart and minds of those brave and crazy enough to start their own business. 

From the accidental entrepreneur to the laser-focused CEO, we find out how they got to where they are today, not by hearing the go-to story of their success, but talking about how we all have our own BS to deal with and it’s through facing ourselves that we find a way to do the fucking thing.

Along the way, we hope to show you that YOU are the most important asset in your business (and your life - duh!). 

Being a business owner is tough! With vulnerability and humor, we get to the real story behind their success and show you that you’re not alone.

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Find all our links to all the things like the socials, how to work with us and how to apply to be on the podcast here:

https://linktr.ee/unforgetyourself