YesTalk-237 - Zillow is Coming For Your Real Estate License

Go to https://mastery.yesmasters.com/powerpack to get the best core scripts that will give you more leads, listing, and sales.
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With the threat of Zillow dominating real estate... how do you beat Zillow?

Here are 3 key strategies to winning vs. Zillow:

1. Relationships. Give your clients the kind of Personalized Service that they will never get from a big corporation like Zillow. If you keep building Top-Of-Mind Awareness (TOMA), trust, and loyalty with your Personal Circle, they will choose you over Zillow.

2. Fiduciary: You represent the seller's best interest, while Zillow represents Zillow and will use Bait & Switch tactics to get the seller.

3. Guarantee of Expertise: With your 10-day selling system, you can sell their house for above market value vs. Zillow's fair-market offer. At the same time that you launch your 10-day selling system, have the seller get Zillow's best offer. If Zillow can beat your best offer, the seller can accept it and they owe you nothing.

Four out of 5 times, you win and the client wins every time. And every time you beat Zillow, you can leverage that in your marketing to get future clients.

If you want to master the full system for mastering listings & beating Zillow, come join me for 3 days of live intensive virtual training at Agent Mastery Live 2021: Double Your Listing Power. Go to https://www.agentmasterylive.com/ to learn more.

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Kevin Ward is a real estate coach, speaker, and trainer at YESMasters.com and #1 Bestselling author of "The Book of YES: The Ultimate Real Estate Agent Conversation Guide."