Cassandra Morales Thurswell

Cassandra Morales Thurswell is a founder and CEO of Kitsch, a beauty brand known for its solid shampoo bars and heatless rollers. She started her career by selling handmade hair ties door to door at the age of 25. Under her leadership, Kitsch has become a multi-million dollar brand and one of the Most Innovative Brands of 2024, as deemed by Fast Company. Cassandra is known for her optimistic approach to business and her ability to create innovative products that meet the needs of her customers. She has been featured in various media outlets, including Forbes and Entrepreneur Magazine. Cassandra is also a passionate advocate for women's empowerment and entrepreneurship. She has spoken at numerous conferences and events, sharing her insights on entrepreneurship and innovation. Cassandra is a highly sought-after speaker and has been featured on various podcasts and media outlets. She is also a proud mom of two and lives in New York City.