Jeffrey Straus

Jeffrey Straus is the Executive Director of the Times Square Alliance, a non-profit organization that oversees the management of Times Square in New York City. He has been instrumental in shaping the area's identity and has played a key role in its transformation into a world-renowned destination. Straus has a deep understanding of the intersection of entertainment, technology, and community, which has enabled him to successfully navigate the complex needs of the area's diverse stakeholders. He has also been a driving force behind the development of Times Square's iconic New Year's Eve celebrations, which attract millions of visitors each year. Straus has received numerous awards for his work, including the National Association of Broadcasters' (NAB) Marconi Award for his contributions to the entertainment industry. He is also a frequent speaker at industry conferences and has been featured in various media outlets, including The New York Times and CNN.