Melissa Minkow

Melissa Minkow is the Global Director of Retail Strategy and Insights at CI&T. She has extensive experience in the retail industry, with a strong background in market research and consumer behavior. Minkow has worked with numerous retailers and brands, helping them develop effective strategies for engaging with customers and driving sales. She is also a skilled writer and has published articles on topics such as retail trends and consumer insights. In addition to her professional work, Minkow is a passionate advocate for retail innovation and is always looking for new ways to improve the shopping experience. She is based in San Francisco, USA.