Michelle Segar

Michelle Segar is a behavioral change researcher and professor at the University of Michigan. She has published extensively on the topics of habit formation, motivation, and behavioral change. Segar's work focuses on understanding the psychological and social factors that influence human behavior, with a particular emphasis on developing effective strategies for promoting positive change. She has worked with a range of organizations, including the National Institutes of Health and the American Psychological Association. Segar is also a popular speaker and has given talks at conferences and events around the world. She is known for her engaging and accessible approach to complex research topics, making her a sought-after expert in her field. Segar's research has been featured in a range of media outlets, including The New York Times, NPR, and Forbes.