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Sheena Iyengar
Professor of Business and Economics at Columbia Business School
New York, USA
About Sheena
Sheena Iyengar is a professor of business and economics at Columbia Business School. She is known for her research on consumer behavior and decision-making. She has written extensively on topics such as consumer psychology and market trends. Iyengar has also been a frequent commentator on business and economics issues in the media.
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