Two Geeks + a Bench
Annie + Diego
EN-US17 episodes
artsfashionbeauty
Annie Graham is a Cosmetic Scientist and Co-Founder of Atomic Pom Labs. She formulates skincare, haircare and Body Care. Annie is an ingredient geek and texture whiz.Dr. Diego Lapetina is a designer, digital genius and Co-Founder of Atomic Pom Labs. With a PhD in Psychology he has deep insight into branding and design. His focus is in the beauty niche where he designs for successful brands and founders.
Notable Guests
Episodes (17)
The Beauty Industry’s Prisoner’s Dilemma: Why Every Skincare Trend Rushes to the...
Two Geeks + a Bench
Sep 4, 20263:57completed
L’Oréal Doubled Down While You Panicked: The Counterintuitive Math of Winning in...
Two Geeks + a Bench
Aug 14, 20265:10pending
Peach & Lily’s Zombie Cell Strategy: How to Own a Skincare Category
Two Geeks + a Bench
Aug 12, 20266:18pending
The Chatbot Has Never Heard of You: What 135 AI Experiments Reveal About Getting...
Two Geeks + a Bench
Jul 7, 20268:36pending
The Psychology of the Sale: Why Sequence Matters More Than Your Product
Two Geeks + a Bench
Jun 25, 20268:53pending
The $50,000,000 Blindspot: Why Smart Brands Go Invisible
Two Geeks + a Bench
Jun 4, 202611:01pending
What Is Cognitive Branding? The Psychology Behind Why Your Brain Chooses One Bra...
Two Geeks + a Bench
May 20, 202628:45pending
Most Turnkey Providers Are Factories in Disguise. The Turnkey Partner That's Act...
Two Geeks + a Bench
May 13, 202612:34pending
Starting a Skincare Brand? Here’s the Safest Way for First-Time Founders to Laun...
Two Geeks + a Bench
May 7, 202611:11pending
The Content Stack: Why Most Brands Burn Money on Ads—and the Framework That Fixe...
Two Geeks + a Bench
Mar 11, 202614:45pending
Texture as Branding: How to apply Sensory Science
Two Geeks + a Bench
Mar 9, 202617:55pending
The Neural Architecture of Beauty
Two Geeks + a Bench
Mar 4, 202613:03pending
And Another Brand Dies
Two Geeks + a Bench
Feb 25, 202610:16pending
The Chemistry of Honesty
Two Geeks + a Bench
Feb 11, 202614:28pending
Meet Us!
Two Geeks + a Bench
Jan 28, 202635:27pending
