10. Adz: Will DAOs Revolutionize Human Behavior?

Welcome to EARLY, the podcast about web3 business from Bankless Consulting.

DSide's guest today is Adz, a management and brand strategy consultant with a wealth of experience working for major tradcos, as well as her own startups. While at Diageo, she was the Global Marketing Manager for the Captain Morgan rum brand. She has also founded and exited two talent search firms. 

More recently, she is an L2 contributor at Bankless DAO, including the Marketing Office at Bankless Consulting. Adz has executed marketing and media visibility strategy projects for projects ranging from DeFi protocols to Philanthropy DAOs with experience executing across social media, events, and public relations. She is currently the Director of Marketing and Partnerships at Catapult - building better infrastructure for digital communities in Web3.

DSide and Adz discuss DAO involvement, governance, talent coordination and networking in web3. While Adz is of the opinion that DAOs and web3 may not be as decentralized as they ought to be, she is convinced of the need for tooling and systems that will inch us closer to that reality. Adz is an avid reader and a go-getter who is indeed optimistic about the future of web3.

 

***Timestamps***

• 1:10 - Adz's early career days and her background in web3

• 4:25 - How Web3 is changing the way people work and interact with one another

• 8:22 -  Coordinating talent in the web3 space: sweet spots and challenges

• 12:09 - Affinity networks in web3

• 17:35 - Promoting equal access to opportunities for all players in the web3 space

• 21:15 - Adz's POV on what it's like being a woman in web3

• 23:30 - Promoting diversity and inclusion in web3: what should be done differently?

• 28:40 - Key attributes of a thriving web3 community

• 31:20 - Leadership and governance in decentralized organizations

• 33:50 - Adz loves to read!

• 37:03 - What did we learn today?

 

***Additional Resources***

• Diageo

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Be sure to follow us and our guest on social media to unlock the latest web3 alpha.

 

***Links***

• Early Podcast Twitter

• Bankless Consulting LinkedIn

• Bankless Consulting Newsletter

• Link to Adz's Twitter