22. How In-House Marketers Can Get The Most Out Of Their Agencies w. Jordan Slover

Episode Description:

Two industry veterans discuss how in-house marketers can get the most from their agency partners.  New York-based Jordan Slover discusses the importance of KPIs, communication, feedback, transparency and trust in building client-agency relationships that work for both parties.  

Guest:

Jordan started his digital career working for Google in New York and London before moving to Sydney to help start the online marketing division of a digital marketing agency. He started Neon Ambition 8 years ago and now has a team of 25 people helping companies generate more leads online. Follow him on LinkedIn [https://www.linkedin.com/in/jordanslover/] and on Instagram [@neonambition], or visit his website [www.neonambition.com].

Find Us Online:

James Lawrence LinkedIn: https://www.linkedin.com/in/jameslawrenceoz/ 

Smarter Marketer Website: https://www.smartermarketer.com.au/ 

Rocket Agency Website: https://rocketagency.com.au/ 

Rocket Agency LinkedIn: https://www.linkedin.com/company/rocket-agency-pty-ltd/

Buy Smarter Marketer:

Hardcover: https://amzn.to/30O63kg 

Kindle: https://amzn.to/2ZqfCWm 

About the Podcast:

This is the definitive podcast for Australian marketers. Join Rocket Agency Co-Founder and best-selling author, James Lawrence in conversation with marketers, leaders, and thinkers about what it takes to be a smarter and more successful marketer.