282. No Tech Bros Allowed, The Death of Coworking and Managing Zero Ambition. PLUS! Can we really multitask?

Truth, Lies & Work is part of the HubSpot Podcast Network, the audio destination for business professionals. In this episode: We explore why "Brand Well-being" is the new secret to a 47% ROI, why a Silicon Valley startup is banning "tech bros" in favour of over-50s, and why the coworking dream is being replaced by the "proworking" revolution. Plus, we debunk the multitasking myth and solve your workplace dilemmas. 🔥 This Week in Work: The News Round-Up Brand Well-being: The Competitive Advantage Is your brand just a logo, or a healthy ecosystem? Leanne introduces "Brand Well-being"—the idea that success depends on the health of employees, internal culture, and customers. With research showing a 47% ROI on well-being programmes and the Work Wellbeing 100 outperforming the market, we ask: why is this still treated as an optional extra? Fast Company Article: https://www.fastcompany.com/91474208/what-is-brand-well-being-and-can-it-give-you-a-competitive-advantage-leadership-brands-well-being The Silicon Valley "Anti-Tech-Bro" Shift Startup Snowcap Compute is flipping the script by hiring a team with an average age of over 50. In a hardware industry where one mistake costs nine months of progress, CEO Mike Lafferty argues that "veteran" skepticism beats "youthful" trust in models. We discuss why deep experience is becoming a primary competitive advantage. Inc Article: https://www.inc.com/kevin-haynes/tech-bros-need-not-apply-a-silicon-valley-hiring-twist/91313738 The Death of Coworking & The Rise of "Proworking" Is the "Bromad" era over? Al explores why serious professionals are quietly leaving open-plan coworking spaces. As home becomes the default for many, the office must offer something better: quiet, privacy, and "proworking" spaces that offer a door that actually shuts. Forbes Article: https://www.forbes.com/councils/forbesbusinesscouncil/2025/12/15/the-private-office-revival-why-professionals-are-quietly-leaving-coworking-behind/ 🧠 Truth or Lie: Can Some People Genuinely Multitask? We put the "supertasker" under the microscope. While 2.5% of the population might handle heavy cognitive loads more efficiently, for the other 97.5% of us, multitasking is just expensive "task switching." We also look at how AI isn't making us better at juggling—it’s just taking some of the balls out of the air for us. 🏥 The Workplace Surgery The "Zero Ambition" Contributor: Is it a problem if a top performer just wants to do their job and go home? Leading Hard Conversations: Advice for HR pros and managers on staying neutral when things get emotional. Podcast ROI: Is starting a business podcast in 2026 a smart growth strategy or a vanity project? 📬 Connect with Al & Leanne – LinkedIn: https://www.linkedin.com/company/truthlieswork – Al Elliott: https://www.linkedin.com/in/thisisalelliott – Leanne Elliott: https://www.linkedin.com/in/meetleanne – Email: [email protected] – Book a call: https://savvycal.com/meetleanne/chat Mental health support UK & ROI — Samaritans Call 116 123 or visit https://www.samaritans.org UK — Mind Call 0300 123 3393 or visit https://www.mind.org.uk US — Suicide & Crisis Lifeline Call or text 988 or visit https://988lifeline.org Australia — Lifeline Call 13 11 14 or visit https://www.lifeline.org.au Global helplines: https://findahelpline.com