#38 — Help! I’m Rich!: Why Rich People Can Still Feel Poor | Kees Stoute: “Many Tie Their Self-Worth To Their Net Worth.” “You’ll Never Have Enough If You Don’t Define Enough.”

Why do some rich people still feel poor? When is enough money, enough? Kees Stoute, former CEO of EFG Bank for Hong Kong and Singapore, and author of the book Help! I’m Rich!, believes the biggest challenge of wealth isn’t financial. It’s psychological.

In this episode of the You Never Know Podcast, we explore why some of the wealthiest people still struggle with the idea of “enough”, how self-worth is often tied to net worth, and why money can create pressures and problems most people never expect.

Kees also shares his unconventional journey from accidental IT programmer to bank CEO — and why sometimes the best opportunities appear when you stop trying to control every step of the way.

What does wealth mean to you? And what actually makes your life feel rich? If you're curious about the psychology of wealth and investing, this conversation is for you.

Chapters:

00:00 — Introduction

02:00 — The Hidden Problems of Being Rich

03:28 — The Biggest Mistakes Rich People Make

06:15 — Why Money Attracts the Wrong Crowd

07:00 — How to Spot a Bad Banker

09:30 — What a Good Wealth Manager Actually Does

12:10 — Why the Best Bankers Challenge Clients

16:30 — Why Money Stops Making You Happy

18:45 — When Is Enough Money Enough?

21:00 — Are Private Banks Losing Relevance?

22:35 — The Best Kept Secret in Investing

25:00 — From IT Programmer to Bank CEO

31:00 — Why Losing Your Job Isn’t the End

34:00 — What Wealth Really Means

34:45 — What “You Never Know” Means to Kees

💌 If you’re new to this channel, I’m Nicole Lee. I spent 13 years in private banking, took a leap of faith into fintech, walked away without a job while navigating a major life transition — and started the You Never Know Podcast to have real conversations that challenge the way we think, what we believe, and how we live. Today, through You Never Know Studios, I partner with leaders and organizations to shape strategic, credible narratives through video content that authentically resonates.

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🔗 Connect with Kees Stoute

👤 LinkedIn: linkedin.com/in/kees-stoute

📚 Buy Kees’ book, Help! I’m Rich!: https://www.wiley.com/en-us/Help%2C+I'm+Rich!%3A+Your+Compass+to+a+Value-Adding+Private+Banking+Experience-p-9781119020547

🔗 Connect with Nicole Lee

🌐 Website: www.youneverknow.co

👤 LinkedIn: www.linkedin.com/in/nicoleleethisisme

📺 YouTube: www.youtube.com/@nicoleleethisisme

📲 Instagram / TikTok: @nicoleleethisisme