Big Alcohol Exposed: Why We Think We Need To Drink During The Holidays - Victoria English

In this conversation, Victoria English delves into the pervasive influence of alcohol advertising during the holiday season. She discusses how the alcohol industry strategically markets its products to create associations between alcohol and holiday cheer, leading to cognitive dissonance for individuals who struggle with their drinking habits. The conversation highlights the emotional toll of alcohol consumption during the holidays, the societal pressures to conform, and the importance of self-awareness in combating these influences.

Victoria invites listeners to engage in an exercise to identify misleading marketing messages and encourages them to take proactive steps towards an alcohol-free lifestyle.

 

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