Billionaires Lied: Why They Say 'Follow Your Passion' (and What They REALLY Did) | Unchained CEO

Caleb Jones explains why "follow your passion" is bad advice for first-time entrepreneurs and instead recommends starting a market-driven, high-margin, location-independent business to achieve financial freedom quickly. Once you're profitable and secure, use that stability to pursue passion projects or launch 2–4 diversified niche businesses, narrow your focus over time, and future-proof with branding and AI fluency.