EP072 - The Evolving MSP Market: Challenges and Opportunities with Robin Ody

In this podcast episode, Robin from Canalys joins the show to discuss the MSP sector. Robin provides an overview of Canalys, an independent research firm focused on the channel, and explains their role in gathering and analysing data to present trends and insights. The conversation delves into the classification and growth of MSPs globally and in the UK, the different models MSPs use, and the financial metrics crucial for MSP success. Robin also shares valuable advice for MSPs on customer selection, optimizing service offerings, and future growth projections, particularly in cybersecurity services.

00:00 Introduction and Welcome

00:39 Overview of Canalys

02:03 Geographic Breakdown of Partners

03:50 Classifying MSPs and Revenue Breakdown

12:12 Kaseya's Impact on the MSP Market

20:41 Trends in the MSP Marketplace

27:33 Future Projections and Growth Areas

33:29 Call to Action and Conclusion

Connect with Robin Ody on LinkedIn by clicking here – https://www.linkedin.com/in/robin-ody-b410a730/

Connect with Daniel Welling on LinkedIn by clicking here – https://www.linkedin.com/in/daniel-welling-54659715/

Connect with Adam Morris on LinkedIn by clicking here – linkedin.com/in/adamcmorris

Visit The MSP Finance Team website, simply click here – https://www.mspfinanceteam.com/  

We created It's a Numbers Game Podcast to help MSP owners learn and understand how to build and maintain a financially healthy MSP business. In this podcast series, MSP business owners like you will learn the fundamental steps, the tips and tricks, the dos and don'ts to achieve MSP financial growth. 

We look forward to catching up with you on the next one. Stay tuned!