Episode 30: The 5 Ways To Leverage Business Awards

In this episode of Friends in Business, Ben Wright and Jemimah Ashleigh explore the importance of business awards and how entrepreneurs can use them to drive growth. As finalists in the prestigious Australian Small Business Champion Awards, both hosts share their excitement and offer valuable insights into the application process. The discussion focuses on the impact of accolades as powerful social proof that can greatly enhance a business’s credibility and growth potential. Ben highlights the significance of strategically selecting awards and adopting a methodical approach to applications. Jemimah also stresses how awards can become valuable tools for fostering long-term business growth and boosting customer trust.

Key Takeaways: 

• Proudly share any nominations or awards on social media and other platforms to enhance visibility.
•  Engage with other finalists as potential collaborators or partners in business ventures.
• Using these events for networking and capturing social proof provides authentic content and exposure.
• Repurpose and refine applications to fit various awards, maximizing your likelihood of continuing to attain recognition.
• Incorporate awards in marketing collateral, email signatures, and websites to constantly promote business excellence.

Time Stamps: 

0:00 Intro

0:43 Congratulations On Being an Award Finalist

3:14 Process To Being A Finalist 

4:52 Awards as Social Proof

6:20 5 Ways to Leverage Awards

6:40 Sharing The Award

7:53 Leverage The Fact That Other People Are Finalist

9:13 Go To The Awards

10:41 Leverage The Award Application

11:51: Put Your Award Everywhere

13:18 Recap

14:13 How to Be A Finalist

19:37 Outro

Be sure to stay tuned for more enlightening content from the Friends in Business podcast. If you enjoy the show, please like, share, and leave a review to support us and help others discover these valuable discussions.