
Everything you need to know about virtual assistants
About this episode
Ever thought of using a virtual assistant (VA)? This week on the podcast, Rachel Smith and Lynne Testoni chat with Fiona Campbell, who runs Thought Penny, an Australian team of VAs, as well as the VA Lead Network. Fiona talks about why you might not need a VA and how to automate your processes instead, all about opportunity cost and how to find the perfect assistant for your creative business. We cover:
- How to be more efficient with your time
- Automating processes
- When you don't need a VA
- Types of projects a VA might help with
- How to choose the right VA
About Fiona Campbell
Fiona is a Newcastle-based automation consultant, who leveraged 13 years of experience providing executive assistance and business management services, to CEOs, marketing directors, consultants and small business owners, to establish Thought Penny and the VA Lead Network.
Thought Penny now supports a solid client base ranging from professional services to the creative, with an Australian team (they're in NSW, QLD, WA and VIC) of virtual assistants (VAs), business automation experts, graphic designers, website developers and copywriters.
With Thought Penny's VA team in high demand, the VA Lead Network was born to help business owners find Australian virtual assistants with the right skills and experience for their needs when the Thought Penny team aren't available.
Find Fiona at https://thoughtpenny.com.au/
Get every episode summarized
Each time The Content Byte publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from The Content Byte

Why we are taking a break - with Lynne and Rachel
The Content Byte

How pre-selling strategies can turn leads into clients with Brenna McGowan
The Content Byte

How to make a living from Substack, with Maggie Alderson
The Content Byte

New things we are trying in our business in 2026
The Content Byte