The Content Byte
Rachel Smith and Lynne Testoni
Hosts Rachel Smith (from Rachel's List) and journalist and content writer Lynne Testoni are serving up weekly short bites of advice, tips and strategies, plus special guests, for freelancers who make a living from using their words. We're shooting for 15-minute episodes, but can't promise anything because we can both talk the leg off a chair.
Episodes (319)
Why we are taking a break - with Lynne and Rachel
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How pre-selling strategies can turn leads into clients with Brenna McGowan
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How to make a living from Substack, with Maggie Alderson
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New things we are trying in our business in 2026
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Lessons from entrepreneurs and how it applies to freelancers - with Bernadette S...
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How to find opportunities in print media - with Sarah Tayler
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How freelancers can find work through referrals - with Sarah Hubbard
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How to make time to work on your freelance business
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Creating customer-centred content with Mat Patterson
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The systems freelancers need to succeed - with Leticia Mooney
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How to create your own career luck with Mel Barfield
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How to make money through TikTok and Instagram with Keenya Kelly
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Theresa Miller on speaking up and the opportunities it brings
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How to nail client meetings
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Writing in the mind/body/spirit field, with Maggie Hamilton
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How to pitch to editors - with Lindy Alexander
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Establishing a freelance podcasting career, with Caroline Winter
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Things that hold you back as a freelancer
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Moving from publishing to a comms role - with Jo Butler
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Breaking the freelance stress cycle - with Sabina Read
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How to reinvent yourself, with Phoebe Hartley
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Self-publishing and book coaching with Anna Featherstone
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BEST OF 2025: Using ChatGPT as your marketing brain, with Steven Lewis
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BEST OF 2025: Helen Dehen on investing in your business to gain confidence and e...
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BEST OF 2025: Lucie Robazza on 5 micro-habits to prioritise your health
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BEST OF 2025: Conquering LinkedIn and finding clients with Rebecca Cofrancesco
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Best of 2025: Treasa Edmond on offering content strategy as a service
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The 2025 Wrap-up with Rachel and Lynne
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The Content Trends We Need To Talk About – with Canva's Maria Izvestkina
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Building a career around books and reviewing, with Nicole Abadee
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How to Stop Gaslighting Yourself – with Mark Jones
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What you can do to protect yourself from AI - with Joe Pulizzi
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Big-Biz Strategies Solo Operators Can Steal, with Ashley Cisneros-Mejia
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Lucie Robazza on 5 micro-habits to prioritise your health
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Marketing without shouting, with Mia Fileman
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Ilise Benun on how to use AI to find clients
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Perfecting a creative flow as a freelancer – with Steven Puri
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Content chief Keshnee Kemp on social media, working with Woolworths and setting...
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3 tools to stay focused, finish projects and feel calm, with Claire Emerson
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Creating Inclusive and Accessible Content with Zoe Simmons
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How a services guide will attract clients, with Kendall Cherry
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Why Saying "No" Isn't Enough with Maggie Patterson
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Liv Steigrad on 5 things you need to talk about in your business
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When a major life event makes you re-evaluate your career, with Chris Stead
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Joanna Savill on blending journalism with events
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Jane Manning on being a director and writer for television and film
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Better Homes & Gardens editor Megan Osborne on working in and for magazines
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Stop the Scroll: Evelina Kaganovitch on How Clear Copywriting Lands Clients
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Sabrina Rogers-Anderson on how to niche down and charge more
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Nadine Nethery on how freelancers can retain customers
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