Fitt Insider Daily Brief: January 9, 2026

January 9, 2026: Your daily rundown of health and wellness news, in under 5 minutes.

Today's top stories:

• FDA says non-medical health data from consumer wearables won't face oversight as long as products don't claim clinical use, giving fitness and recovery brands more freedom to ship

• F45 Training partners with Joi + Blokes for official diagnostics and personalized supplements, integrating lab testing and hormone data to extend its role beyond workouts

• McKinsey and Business of Fashion research shows consumers prioritizing belonging over hype, with community moving from marketing tactic to distribution layer as wellness becomes brand infrastructure

• Utah launches AI pilot allowing artificial intelligence to renew routine prescriptions without physician involvement, moving AI from support to execution in healthcare

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