Getting to Hell Yes! LinkedIn live with Everett Lynn
About this episode
🚫 “We don’t have competition.”
🛑 “We just need better marketing.”
⚠️ “Buyers will get it once they see the demo.”
Everett Lynn tried all of that—and learned the hard way.
After 8 years building Amenify, he figured out what really gets a buyer to say “Hell Yes!” (Hint: It’s not the pitch. It’s not even the product.)
👉 “You’re not trying to convince your buyer. You’re helping your buyer convince someone else.”
From losing deals to landing millions of units, Everett shares the truth about:
🔹 The juice vs. squeeze test
🔹 Why FOMU > FOMO in enterprise sales
🔹 What really happens when you pitch innovation teams without power
🔹 The one question that unlocked his entire sales strategy
🔥 “If they can’t explain your product in one sentence, the deal’s already dead.”
đź’¬ Curious? Read the full story: [Insert blog link]
#PropTech #SalesStrategy #Amenify #B2BSales #GettingToHellYes #Startups #Founders #NOI #Multifamily #ResidentExperience
Get every episode summarized
Each time Getting to "Hell Yes!". publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Getting to "Hell Yes!".
Getting to Hell Yes! Live with Daniel Stillman
Getting to "Hell Yes!".
Getting to Hell Yes! Live with Heather Hack!
Getting to "Hell Yes!".
Getting to Hell Yes! Live with Brent Williams
Getting to "Hell Yes!".
Getting to Hell Yes! Live with Addi Gaur from Igloo!
Getting to "Hell Yes!".