technologyAug 24, 20264:08pending
IAB Announces Podcast Upfront Agenda, Apple Music On AI Labeling, & More
About this episode
Today in the business of podcasting:
- The IAB has revealed the full agenda for its 2026 Podcast Upfront, the invitation-only event landing September 16 between the Sounds Profitable Business Summit and Podcast Movement, with an official after party at Terminal 5.
- Apple Music will now require "Made With AI" labels on tracks made with artificial intelligence, a signal of how fast audio platforms are moving toward AI content transparency.
- Triton Digital's Q2 2026 U.S. Podcast Ranker shows comedy still on top with 44.5% reach while news climbs 8.4% ahead of the midterms, as creator-led and opinion-driven shows convert social audiences into chart placement.
- Bloomberg reports YouTube is offering top creators millions to keep their videos off Netflix, protecting first-view exclusivity as the lines between podcasting, YouTube, and streaming keep blurring.
To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.
Get every episode summarized
Each time Sounds Profitable publishes, we email you a written briefing from the transcript — the topics, who appeared, and any specific claims, with the ad reads skipped.
Email me new episodesFree for 3 shows. No card needed.
Hosts & guests
No transcript yet
This episode has not been transcribed. Request it and it moves to the front of the queue.
More episodes
More from Sounds Profitable
How Smart TVs Overtook Speakers, IAB Bullish on 2026 Ad Revenue, & More
Sounds Profitable
Sep 10, 20264:54completed
Speakeasy Now Uses Barometer, True Native Media on Podcast Growth, & More
Sounds Profitable
Sep 9, 20265:41completed
Smart TV Killed the Smart Speaker Star
Sounds Profitable
Sep 9, 20267:08failed
Podcasting's Biggest Spender, NPR Launches Senior Podcast Challenge, & More
Sounds Profitable
Sep 8, 20265:41failed