Lead Generation: SOI - Care Call to Friends, Family and People Who Know You

In this scenario, you conduct a brief “Care Call” to connect with your sphere of influence (SOI) such as friends, family, co-workers, etc. expressing genuine interest in their well-being (Use F.O.R.D.) while subtly introducing the possibility of assisting with any real estate needs and requesting contact information for potential opportunities.

Requirements:

• Genuine communication skills
• Familiarity with contacts’ lives
• Smooth transition to real estate
• Tactful request for information

The intention is to conduct a brief and genuine “Care Call” to connect with friends, family, and acquaintances, checking in on their well-being while subtly expressing your availability to assist with any real estate needs and requesting contact information if there’s interest in buying or selling a home.

👉 Practice and Join: https://talk52.com/

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This content is for educational purposes only and does not guarantee results. Follow all Do Not Call regulations. Check the National Do Not Call Registry and local guidelines before outreach. Consult your broker or legal advisor when needed.

Presented by Darren Tunstall, licensed real estate agent (DRE #01853445). This podcast is produced independently and not affiliated with any brokerage.

The goal is simple: help you practice, lead generate, follow up, and log activity so you can build a consistent business.

Results may vary.

Music by Coma-Media from Pixabay...