Meet the Founder Aiming to Get “Medical-Grade” Jewelry for Sensitive Skin into Sephora Aisles. Plus! No-Fail Outfit Formulas From the TikTok Expert

This week, we’re welcoming Jackie Burke, founder of safe-for-sensitive ears jewelry brand, Tini Lux. Jackie left a career in engineering to found Tini Lux after years of frustration with so-called “hypoallergenic” earrings that failed to live up to their promise. Now, the style-whiz entrepreneur is making the case for medical-grade titanium earrings to live alongside beauty products in the aisles of Sephora. This uninterrupted conversation is brought to you by TiniLux.

You’ll discover:

• The reason that Jackie is on a mission to get Tini Lux recognized as a skincare-adjacent brand, making her non-irritating earrings available where you buy your beauty staples
• The “fine jewelry myth” –  why 24-carat gold and sterling silver earrings aren’t the “gold standard” in skin-compatibility that you may think, according to the jewelry innovator 
• Why she believes that ‘hypoallergenic’ is an empty marketing buzzword in the jewelry industry
• Hack alert! Should you apply petroleum jelly to your studs before putting on earrings? The pro weighs in
• Plot twist –  Why Jackie has gained a cult-like following on TikTok, where her Outfit Formula videos deconstruct the secret to perfect ‘fits using clever style math

PROMO CODE:

Visit www.tinilux.com and use code BEAUTY for 20% off your first purchase. 

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*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.* 

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