S2E26 - Emme & Sav - Behind the Studio: Sisterhood, Strength, and Starting a Fitness Empire

In this episode, we sit down with sisters Emme and Savannah, the owners of Studio Fit, to talk about their journey from high-fitness fanatics to leaders in the growing “muscle mommy” and low-impact strength movement. They open up about transitioning from instructors to business owners, managing a big team of mostly women, and navigating tough conversations with empathy and boundaries. We dive into what they look for when hiring new instructors, how they’ve built a supportive and inclusive community, and the reality of balancing motherhood, marriage, and entrepreneurship. They also share the behind-the-scenes process of creating their brand-new Studio Fit app — a project that took months of demos, pivots, late-night planning, and lots of learning. The sisters reflect on how running a business together has strengthened their relationship, what their biggest disagreements usually stem from, and how communication, humility, and having each other’s back keeps everything moving forward. We wrap up with their advice for anyone wanting to start a business with family, plus a look at their personal outlets outside of fitness — from bubble baths and books to concerts and thrifting. Tune in to hear their story, their heart, and what’s next for Studio Fit.