
Sourcebottle's Bec Derrington on creating a resource for journalists and content creators
About this episode
This week, Rachel and Lynne are chatting to a different style of guest - Bec Derrington from Sourcebottle. Sourcebottle is a fabulous resource for journalists, writers and content creators and one we both use regularly.
Bec shares the story behind Sourcebottle - why she started it and how it works. During our wide-ranging chat we talk about:
- Her background in PR and how she saw the gap in the market
- The challenges in running a small business
- The changing media landscape
- How she connects journalists with sources and industry experts
- Some of the weird and wonderful callout requests she's had
- How to craft a callout that will give you the experts you need for your story
- How she deals with the 'pick your brains' conversations
- The challenges of maintaining a huge mailout list
Connect with Bec here: https://www.linkedin.com/in/becderrington/
Checkout Sourcebottle here: https://www.sourcebottle.com/
But wait, that's not all! Find out more about our upcoming conference, The Content Byte Summit www.thecontentbytesummit.com.au
Find Rachel www.rachelsmith.com.au
Find Lynne www.lynnetestoni.com
Rachel's List www.rachelslist.com.au
Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence.
Episode edited by Marker Creative Co www.markercreative.co
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