This episode we hear from Lilah Raynor, CEO and Founder of Logica Research, who dives into:
- The role of research in understanding the financial needs and consumer behavior, especially in the face of such unprecedented change.
- How research is also able to dramatically improve the financial wellbeing and therefore the lives of people, when organisations put such research to use - rather than simply leave it in a PowerPoint presentation collecting dust.
- The Future of Money study, which has helped track those said changes, and also the launch of the insights kit, which will let people analyze the findings themselves.
- And some of the tangible outcomes of the work Logica are doing, as well as the pro-bono work that Lilah and her team carry out.
Enjoy the episode.