About this episode
In the world of AI, misinformation, and a whole lot of suspicious stuff out there in the ether... building trust matters more than ever as small business owners and creators!
In this episode, we’re going to get into what you can do to build it apart from simply saying, “Trust me!”
We're laying a foundation of trust by addressing 5 important pillars you can't afford to overlook. Plus, a bonus one that so many people neglect to strengthen!
Inside the episode:
- What is trust really? Is it the same for everyone?
- How consistency builds trust
- Words that show competency (and incompetency)
- Building trust by showing you CARE
- Where transparency and honesty play a role in business
- The crucial pillar of integrity
- Collaborations and endorsements as a vital trust bolster
- And more!
Resources & Links Mentioned
Tad Hargrove's "Build Trust But Not in the Way You Think" Reel on Instagram @marketingforhippies
About Me & Let's Connect
I’m Emily Aborn, a Small Business Copywriter and host of Small Business Casual. With over a decade of copywriting experience in 121+ industries, I help small businesses grow with marketing that makes a distinct imprint. I take a big picture approach and genuine connection as I help you step into becoming (and sharing) the real YOU. For fun/downtime, I love reading, writing, hiking with friends, and moments of uninterrupted silence.
Email: [email protected]
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