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businessJun 10, 202612:57pending

Your Marketing Sucks, And Here's Why Ep. #512

About this episode

Most lawn care and landscape companies don't have a marketing budget problem. They have a messaging problem.

If your advertisement simply says, "Licensed, Insured, Free Estimates," congratulations, you just created a business card. But you didn't give a homeowner a reason to care.

In this episode of Profits with Pajak, John breaks down why the green industry struggles with marketing, how to create ads that actually capture attention, and why the answer to "Should I use Facebook, Google, postcards, or yard signs?" might just be… yes.

Learn how to write better copy, connect with customer emotions, and create a marketing strategy that keeps your company top of mind.

 

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Upcoming Events:

Profit Accelerator LIVE (June 26–27, 2026, Richmond, VA):
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Lawn & Landscape Technology Conference (July 22–24, Scottsdale, AZ) :
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Equip Expo (October 20–23, 2026, Louisville, KY):
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Tickets are just $12.50 with promo code PAJAK through May 30, then prices go up.
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Yardbook

Simplify your business and be more profitable. Please visit www.Yardbook.com 

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Your Marketing Sucks, And Here's Why Ep. #512

Profits with Pajak

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