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Nir Eyal
Renowned expert in psychology, technology, and business
Tel Aviv, Israel
About Nir
Nir Eyal is a renowned expert in psychology, technology, and business. He is the author of the bestselling books 'Hooked' and 'Indistractable', which explore the psychology of habit formation and distraction. With a background in computer science and a passion for understanding human behavior, Nir has developed a unique approach to designing products that captivate users and foster lasting habits.
Recent Appearances
2006: Want to Design User Behavior? Pass the Regret Test First by Nir Eyal of Nir and Far On Ethical Behavior Design
Optimal Work Daily - Career, Productivity and Entrepreneurship•Mar 29, 2026•6:21•host
How Beliefs Shape Behavior, Motivation, and Resilience | Nir Eyal — EP 746
Passion Struck with John R. Miles•Mar 26, 2026•59:49•host
