Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

EN1797 episodes

businessmarketingtechnology

Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

Notable Guests

JJordan Koene106×TTyson Stockton61×

Benjamin Shapiro27×LLillian Haase15×

Patrick Stox15×KKevin Indig13×M

Episodes (1797)

What’s the scrappiest tool you’ve built?

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Apr 16, 20261:27failed

The behavior metric you should trust more than rankings

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Apr 15, 20261:15failed

One data source most SEOs are still underusing

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Apr 14, 20261:28failed

Connecting Search and Social

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Apr 13, 202631:48failed

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Notable Guests

Episodes (1797)

What’s the scrappiest tool you’ve built?

The behavior metric you should trust more than rankings

One data source most SEOs are still underusing

Connecting Search and Social

One metric every ecommerce team should stop using

The surprising thing about how AI is changing product discovery

Best way to segment a catalog for AI platforms

The biggest mistake brands make when they try to be “AI commerce ready”

Using SEO principles to optimize product feed visibility

A technical issue that quietly destroys enterprise performance

Blocking LLMs from proprietary data?

The worst SEO myth in the industry

The most important data source for enterprise SEO teams in 2026

Why FOMO is bad for SEO

How AI is changing SEO org structure

Should review platforms be worried about their long-term relevance?

The biggest misconception marketers have about how AI models surface content

AI, SEO, and the Future of Search

B2B teams will be embarrassed they ignored in this shift

The clearest sign your content is invisible to LLM bots

One thing every enterprise website needs to change tomorrow

The biggest mistake brands make when they treat LLM optimization like SEO

How to stay motivated to keep building

How LLMs Are Rewriting the B2B Discovery Journey

The clearest sign a company is not ready for AI-driven discovery

What signal do you trust when evaluating AI search visibility

Where should brands actually invest today?

The most dangerous thing tools encourage when they automate content at scale

One SEO habit teams need to unlearn immediately

SEO Under Siege: 2025’s Collapse of Google Traffic

Change this NOW or you'll regret it in 3 years

One belief about productivity that AI is quietly breaking

The human side of AI transformation for SEO teams

One sign an organization isn’t actually ready for AI

The biggest mistake leaders make when rolling out AI to knowledge teams

5 ways to make your organization AI-ready

The most important metric in your SEO dashboard

One signal that AI models pick up on (but marketers rarely optimize for)

Should brands care more about being linked or mentioned?

Lessons from AI startup mistakes

The biggest myth about AI search visibility

How AI search is reshaping visibility: from rankings to mentions

Building High-Impact Enterprise SEO Teams: Creative Roles & Personal Branding SE...

Standing Out in Enterprise SEO: Building Creative In-House Teams

Differentiating Enterprise SEO Content & Teams

Building a High-Impact Enterprise SEO Team

Protecting SEO Budgets in a GEO Era

Ahref's State of SEO

Best new media for more visibility in AI platforms

The most underrated signal brands should optimize for