Jennifer Longworth's Top Marketing Secrets for Growing Your Podcast Editing Business

Jennifer has some real marketing magic! Discover how she shifted from no-engagement Instagram posts to a true powerhouse strategy that has tripled her business.

Episode Notes: https://podcasteditorsmastermind.com/episode/pem093-podcast-editor-marketing-secrets

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Feeling stuck with your podcast editing business? It’s all too easy to feel like you’re spinning your wheels, not making the connections or gaining the clients you need. You might even be wondering if all that hard work networking and marketing is ever going to pay off.

But enough about the problem... because we all face it.

Jennifer's business has tripled in the last six months. And the interesting thing - she didn't make a wholesale change to what she was doing. She's still focused on the long game, on being generous and kind, and investing in in-person relationships.

But something shifted for her. And she's going to share some of that with us in this episode of the Podcast Editors Mastermind.

Let’s jump in!

Key Discussion Points

• Creating opportunities instead of waiting for them
• Not all groups are the right groups
• Opportunities from unexpected places
• Playing the long game

Links And Resources

• Bourbon Barrel Podcasting on Facebook
• Big Echo Creative
• Podcast Movement Evolutions - Podcaster & Podcast Industry Conference
• NAWBO National - The National Association of Women Business Owners
• Women Leading Kentucky
• BNI: Business Network International
• Amanda Riley | LinkedIn - On the Ball Administrative Consulting

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Our Editor

This episode of the Podcast Editors Mastermind was edited by Alejandro Ramirez. You can find him on LinkedIn if you're interested in talking with him about editing your show.

Be a Guest

If you're a podcast editor, we'd love to see if you'd be a fit for a future episode. Fill out this form to let us know you're interested, and we'll contact you to see if it's a good fit.

Your Yetis Are

• Daniel Abendroth | Roth Media
• Carrie Caulfield | Carrie.Land
• Bryan Entzminger | Top Tier Audio
• Jennifer Longworth | Bourbon Barrel Podcasting

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy