John Vantine

Director of SEO at GoodRx

San Francisco, USA

About John

John Vantine is a seasoned SEO expert with over 7 years of experience building cross-functional generative search frameworks. He has worked with various companies to improve their online visibility and drive more traffic to their websites.

Associated Podcasts

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Host

Connect

Recent Appearances

Which overlooked metric makes the case for generative search investment?

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast•Feb 1, 2026•2:40•host

The most important signal to guide content updates

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast•Jan 31, 2026•2:33•guest

John Vantine

About John

Associated Podcasts

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Connect

Recent Appearances

Which overlooked metric makes the case for generative search investment?

The most important signal to guide content updates

Key Topics

One hire you’d recommend every in-house SEO make

SEO tactic people think involves AI but it really doesn’t

One page type should be analyzing more closely when tracking AI-driven traffic

SEO Impact in a Product-Driven Enterprise