#142 - The Uncomfortable Truth About Niching Down…

Is your podcast too broad to succeed? In this episode, I dive into the “uncomfortable truth” about niching down—why being too broad can slow your growth and how getting specific can open more doors. I share real lessons from podcasters, break down the difference between chasing listens and building a loyal audience, and explain how businesses use specialization to stand out. Whether you’re just starting or refining your approach, this episode will help you get clear on your next steps.

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Show notes:
(3:43) Real-life example: Niching for monetization
(5:20) The trade-offs of broad Vs. Niche audiences
(8:41) Why successful brands stick to their niche
(11:05) A case study: How niching led to profit
(11:33) Nicole, host of Tune In: Discovering Your Authentic Self podcast, has this to say about Next Level Podcast Solutions.
(14:47) Tactical takeaways for podcast growth
(19:19) The power of industry-specific guests
(23:14) Podcast growth coaching opportunity
(24:56) Outro

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🎙️ Hosted by Kevin Palmieri

With over 3,000 podcast episodes of experience, Kevin Palmieri brings you Podcast Growth University. Your go-to show for growing your podcast, building an audience, and monetizing your message. Learn the strategies that actually work from someone who’s done it consistently. Subscribe for weekly growth tactics that help you turn your podcast into a business