Bernarr MacFadden: The Man With the Perfect Body

Before there was Arnold Schwarzenegger and Jack LaLanne, a very different strong man captured the imagination of the planet. A man so powerful and muscular, he changed his first name to sound like the roar of a lion. In the early 20th century, Bernarr MacFadden introduced the world to not only fitness culture, but health beliefs so controversial and dangerous,  they continue to haunt and hurt us today.  

 

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