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In this AI marketing podcast episode, Dan Sanchez sits down with Courtney Baker (CMO of KnownWell) to unpack what actually makes AI adoption stick inside a marketing team. They discuss why “experimentation” isn’t enough anymore, how to bake AI into real workflows (especially meeting cadences), and what success looks like when your team starts driving AI use organically. Along the way, they cover practical guardrails, the power of custom GPTs, and why leaders need to prioritize outcomes over shiny tools.
• Tella - https://danchez.com/tella
• High Level - https://danchez.com/highlevel
• Zencastr - https://danchez.com/podtools
• n8n - https://danchez.com/n8n
• KnownWell - https://knownwell.com/
• AI Know How (Courtney’s podcast) - https://knownwell.com/ai-know-how/
No transcript available for this episode.

AI-Driven Marketer: Master Practical AI Marketing Skills

AI-Driven Marketer: Master Practical AI Marketing Skills

AI-Driven Marketer: Master Practical AI Marketing Skills