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businessJul 30, 202557:02pending

How to Build & Grow a Bitcoin Business w/ Phil from 21M

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About this episode

Phil from 21M Communications joins me to break down what it takes to build a Bitcoin-only business. We explore the difference between Bitcoin and crypto companies, how 21M helps Bitcoiners "sell exposure", what it's like on the inside of an agency, how to earn yield by providing Lightning Network liquidity, and where Phil sees Bitcoin going over the next two decades.

21M Communications: https://www.21mcommunications.com/

X: https://x.com/coldhardsats

TIMESTAMPS:

0:00 – What Phil Is Focused on Today

4:15 – Inside 21M Communications

10:56 – How to Build a Bitcoin Business

15:25 – Bitcoin vs “Crypto” Companies

16:41 – How a Bitcoin Agency Actually Works

24:14 – Selling Bitcoin Exposure and Measuring Impact

29:53 – How to Leverage the Right Connections

34:35 – Staying Ahead with Trend Jacking

37:05 – Finding What You’re Opinionated About

43:23 – Earning Yield By Providing Lightning Network Liquidity

48:27 – Cashflow, Leverage, and Trading Lessons

53:06 – What the Next 20 Years in Bitcoin Could Look Like

55:53 – How to Connect with Phil

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How to Build & Grow a Bitcoin Business w/ Phil from 21M

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