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Our Biggest Downfall... Instant Gratification - #automotive #shorts #dealership

What the Fixed Ops?! (WTF?!)·Mar 4, 2026·0:34

About this Episode

Your pay plan might be driving short-term wins… and long-term damage. Incentives shape culture.

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Join Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!
#podcast #automotive #fixedoperations

Hosts & Guests

Russell Hill

Host

Charity Dunning

Host

Transcript

that problem with our business in general,

and I think about the dealer side and the OEMs,

it was hard for us to look past the next 30 days.

We always talk about long term and needing to be strategic

and all of these things,

but it was so hard to look past the next 30 days

because guess what?

As a dealer, as a guy running fixed ops

or the front end of the store, your bonus,

your pay was tied directly

to what happened over the next 30 days.

And so it was very tempting to just pull levers

to get some short-term gratification,

but I'm telling ya, it never pans out, it never pans out.

It never pans out, it never pans out, it never pans out.

To get some short-term gratification, but I'm telling ya,

it never pans out, it never pans out, it never pans out.

To get some short-term gratification, but I'm telling ya,

Our Biggest Downfall... Instant Gratification - #automotive #shorts #dealership

About this Episode

Hosts & Guests

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