OutSystems CEO on how enterprises can successfully adopt vibe coding

Woodson Martin, CEO ofOutSystems, argues that successful enterprise AI deployments rarely rely on standalone agents. Instead, production systems combine AI agents with data, workflows, APIs, applications, and human oversight. While claims that “95% of agent pilots fail” are common, Martin suggests many of those pilots were simply low-commitment experiments made possible by the low cost of testing AI. Enterprises that succeed typically keep humans in the loop, at least initially, to review recommendations and maintain control over decisions.

Current enterprise use cases for agents include document processing, decision support, and personalized outputs. When integrated into broader systems, these applications can deliver measurable productivity gains. For example,Travel Essencebuilt an agentic system that reduced a two-hour customer planning process to three minutes, allowing staff to focus more on sales and helping drive 20% top-line growth.

Martin also believes AI will pressure traditional SaaS seat-based pricing and accelerate custom software development. In this environment, governed platforms like OutSystems can help enterprises adopt “vibe coding” while maintaining compliance, security, and lifecycle management.

Learn more from The New Stack about the latest developments around enterprise adoption of vibe coding:

How To Use Vibe Coding Safely in the Enterprise

5 Challenges With Vibe Coding for Enterprises 

Vibe Coding: The Shadow IT Problem No One Saw Coming

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