The Hidden Cost of Broken Promises: Being Impeccable with Your Word

Text Emily!

Today, we’re digging into the ancient wisdom from Don Miguel Ruiz’s book and philosophy, The Four Agreements, and applying it to our modern businesses and creative endeavors. 

Marketing, content creation, client relationships, boundaries, and perhaps most importantly, your relationship with YOURSELF, we’re going to examine what it means to not take things personally and how freeing it can be. This is Part I in a four-part series, so make sure you catch each one and enjoy the journaling prompts and self-exploration along the way.

In this episode: 

• What being impeccable with your word means in business
• The hidden costs of broken promises
• Places broken promises hide in business and life 
• 4 Ways to up your impeccability factor 
• 3 Journal prompts for self-reflection 
• And more! 

Journal Prompt #1) 

Am I currently breaking my word (to clients, in my marketing, or to myself)? Be honest, this isn't shaming yourself, it's reviewing for gaps between what you do and what you say, without judgement. 

Journal Prompt #2)

How do I FEEL when someone else breaks their word to me, even in small ways? How do I feel when I break my word to someone else, even in small ways?

Journal Prompt #3)

What's one promise I can make this week to myself or someone else that I KNOW I can keep - and actually keep it?

Let's Connect! 

I’m Emily Aborn, a Small Business Copywriter and host of Small Business Casual. With over a decade of copywriting experience in 120+ industries, I help small businesses grow with marketing that makes a distinct imprint. I take a big picture approach and genuine connection as I help you step into becoming (and sharing) the real YOU. For fun/downtime, I love reading, writing, hiking with friends, and moments of uninterrupted silence. 

Email: [email protected]

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