This program offers you money in advance, but then puts a 40 year lien on your home

We have a guilty habit of watching the real estate start up scene and trying to figure out all the ways they make money off of consumers.     One start up in particular, was offering consumers money in advance (between $500 and $5,000), as long as the homeowner used the brokerage to sell their home at some point.    No matter how much we dug into their website, we couldn't figure out the catch, but that all changed when this article came out.

This company is essentially putting a 40 year lien on the customer's home.

For this episode, we asked Real Estate Reporter, Rebecca Liebson at the Tampa Bay Times, to join us in dissecting this company to learn what happens if you take their money, what happens if you sell with someone else, the lack luster response from the National Association of Realtors, and what this looks like with over 29,000 customers still active in this program.

Highlighted in the podcast:
Rebecca's article
The ads and website before and after this article came out

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